Running a successful Black Friday sale


Are you ready for Cyber Weekend mayhem? Here's some tips on how to be successful on Snipfeed during the internet's most trafficked weekend of the year.

Hello Snipfeed community and happy holidays. Can you believe it? We are coming up on the finish line of 2022! What better way to get in the spirit of the holiday season than prepping your digital storefront for the biggest shopping weekend of the year: Black Friday and Cyber Monday! 

This is an incredible time of year to drive traffic to your Snipfeed and boost your sales. Today, I will be going over the necessary steps to make sure your storefront is geared up for cyber weekend. 

Step 1: Remove or hide any irrelevant content to clean up your page

Take advantage of our visibility feature by hiding any content that you’re taking a break from. You can also delete any old content as well, however our visibility feature allows you to revisit old offerings with one simple click. This is a great time to assess your current offerings and identify potential new services to sell in the upcoming year. 

You can assess your current offerings here:

Step 2: Come up with your holiday offerings

Now that you have cleaned up your page, and decided what content makes sense for you to keep, it’s time to get creative. Here are some ideas on how you can uplevel your products for the holidays:  

  • Bundle multiple of your products for a discounted price

  • Upload old livestreams, masterclasses or never before seen footage exclusively for Black Friday 

  • Increase demand by limiting your offerings to a select number of customers on a first come first serve basis

In preparation for Black Friday weekend, it’s also important to decide how you want to run your sale. Using our new Snipfeed sale feature there are two ways to provide your customers with amazing deals.

One: you can offer your items marked down from their original price, so anyone who visits your page will see the original vs the sale price. 

Two: you can create a promo code for a fixed time period, and/or for a fixed number of people. For example, if I wanted to create a promo code for my content, I could title it ‘BLACKFRIDAY’ and only have it available for the first 30 who purchase. Or, only have it listed for 24 hours, a great opportunity to list as a flash sale. See below for your options when creating a sale + promo code:

Step 3: Bring attention to your Snipfeed 

Once you decide on what your incredible black Friday deals will be, share it! Letting your audience know how much $$ they’ll be saving is a great way to drive traffic to your page. Creating video content showcasing your deals via IG reels or TikTok is an easy and effective way to show your audience all your offerings. Another fun way to showcase your offerings is by doing a countdown on your IG story, leading up to the start time of the sale. See here how Sean is already displaying her amazing deals for cyber weekend, an excellent example! 

In case you couldn’t tell, the most important step of all would be listing all your products through a digital storefront (aka your Snipfeed!) Snipfeed operates as the perfect place to display your offerings, link your socials and more. If you have someone in mind who could benefit from Snipfeed, don’t forget to send them your referral link (found in the “referrals” section on the backend of your account). Happy monetizing Snipfeed community, the countdown to black Friday starts now!

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